With the passage of time and the loss of collagen and elasticity of the skin, women and men aim to recover the soft, glowing dermis they once had. Lancôme acknowledges these worries and actively aims to provide solutions. The company offers products for skincare and makeup, as well as fragrances. Over time Lancôme has become one of the top companies in the luxury beauty arena. One of Lancôme’s products to restore the skin’s radiance is the Absolue Revitalizing and Brightening Soft Cream. It is a moisturiser that aims to reduce both lines and wrinkles, as well as rejuvenate the skin with its hydration. One of the main purposes of this cream is to renew the skin cells, as they get old and lose their glow over time. Some of its benefits will show in the short term, whereas others take up to a month to be noticed. These advantages include: • Soothed and comfortable skin • Smoother and less fatigued skin • Softer and nurtured skin • Skin texture appears refined • Radiant skin tone • Rejuvenated skin and regain of its glow The Absolue Revitalizing and Brightening Soft Cream should be applied daily to optimize the results. It can be applied in the morning or at night; it depends on the customer’s preferences. After application, the texture becomes thicker, and the feeling of nurture and hydration reaches its peak. As Lancôme is a renowned and authoritative company in the world of beauty and cosmetics, all of its products are tested under dermatological control. They are suitable for every type of skin, including the most sensitive ones. On the company’s website, The Absolue Revitalizing and Brightening Soft Cream rates 4.6 out of 5, with almost two thousand reviews. One satisfied customer stated: “been using different products (some are “high-end”) and never had this amazing result! After just less than a week, I can feel the smoothness of my face!”